Sweet Layer Cake, we curates their favourite cake decorating supply items for your cake party. 🎈🍰🎈
Sweet Layer Cake was a new concept store for curated cake and party supplies. The owner had a vision for the layout and chose a theme that she loved, but needed help making that vision a reality.
The store need to look clean and simple but with many product categories and high-impact colorful photos this is easier said than done. By using a minimal pink and black color accents the photography is able to be the star of the show, along with a fun and playful Instagram feed embedded at the bottom of the homepage. Product pages are equally minimal with many of the theme elements disabled to keep a streamlined shopping experience.
IN THEIR OWN WORDS